MercatoPeak reads licensed football data every week and turns it into a living value for every player, a realistic transfer fee range, and a forecast of when that value peaks.
Clubs get alerted on the decisions that matter to their market strategy, and run their transfer, wage and bonus budgets against it. Agents see the window coming, and walk in with their case already prepared.
A working tool, not a game · free tier forever when it opens · no card to start · every figure shows its reasoning
Switch tier above · real clubs and players, figures shown as worked examples
Who it's for
One engine, five jobs. Whoever you are, you start with the same licensed data — and get the answer shaped the way your work needs it. Four of these five use it professionally; fans use it to see what happens behind closed doors and build scenarios for the fun of it. Nobody is playing a game.
"Is our best player actually worth what they're saying?"
"What is my client genuinely worth — and where?"
"Who fits the gap, at a price we can actually pay?"
"Does that reported fee stand up?"
"What does this squad cost us, and what is it worth?"
What makes it different
Most football valuations are a single figure, updated twice a year, with no explanation attached. That is not a market — that is a rumour with a decimal point.
MercatoPeak's engine is the part nobody else has: licensed data feeds come in continuously — squads, contract dates, minutes, output, transfers, press — our analysts validate what arrives and write the rules the algorithm applies to it. Human judgement about how football economics actually works, executed at machine speed on data we pay for and check.
What comes out is a dynamic value: re-read every week, so a run of starts, an injury or a contract sliding into its final year shows up within days rather than at the next annual revision. And every value opens into the factors that built it — what his football says, what his contract says, what his market says. Disagree with one, and you can see exactly which one.
Deals close in a band, so that is what you get: a low and a high, moved by his contract leverage, his position's market, the buying tier and what the press is actually reporting. A quoted asking price becomes a ceiling. A fee just paid for him becomes a floor. Hype alone never lifts the ask past what his football supports.
This is the name on the door. The engine plays every career and every squad forward: when a player reaches his peak selling window, what he is worth two seasons from now, what a renewal does to that curve, and which positions empty out as contracts expire. Sell a season early and you leave money on the table; a season late and the contract eats it. The forecast tells you which.
Hover any cell in the product and it names the players holding that season together.
Open any player and the dossier puts his whole case on a single screen: value and its factors, fee range, importance, potential and reputation grades, contract runway, minutes and output, market temperature — and, at the bottom, the verdict with the reasoning attached. Sell him now. Hold one or two more seasons. Keep him and build with him. Buy him now. Wait a window or two. Every one of them priced, so you can see what the alternative costs.
A value tells you what he is worth. Temperature tells you whether this is the window it gets tested. MercatoPeak reads market reputation and press temperature off the same licensed feeds — how much the market is talking about him, how that has moved over recent weeks, which clubs keep appearing next to his name, and what prices are being quoted in those reports — then shows it beside the modelled fee range so a reported number can be checked against one that reasons.
For a journalist it is a sanity check on a reported fee. For an agent it is timing: the window in which the phone is already ringing is the window a case gets made.
Explore tiers & pricing
Read the market for free. Step inside a club's books when you want to work with it. Cancel any month.
Read the market
See it through a club's lens · or €59/yr
Agents, scouts, journalists · or €290/yr
For real front offices
| Feature | Free | Fan | Pro | Club |
|---|---|---|---|---|
| Reading the market | ||||
| Showcase clubs, rosters & live verdicts | view | ✓ | ✓ | ✓ |
| Living player values & realistic fee ranges | view | ✓ | ✓ | ✓ |
| Depth matrix & five-season forecasts | view | ✓ | ✓ | ✓ |
| Player dossiers & market temperature | view | ✓ | ✓ | ✓ |
| Working with it | ||||
| Your own club workspaces | — | 3 clubs | 15 clubs | unlimited |
| Record offers, sales, loans & extensions | locked | ✓ | ✓ | ✓ |
| Budgets, sales targets & window planning | locked | ✓ | ✓ | ✓ |
| Saved what-if scenarios | 1 demo | 3 / club | unlimited | unlimited |
| Edit positions & pin your own grades | — | positions | ✓ overrides | ✓ manual |
| Professional tools | ||||
| Cross-club comparison (the scout's table) | — | — | ✓ | ✓ |
| His value in other markets | — | — | ✓ | ✓ |
| Agent radar — market signals & briefs | — | — | ✓ | ✓ |
| Excel exports & printable one-pagers | — | — | ✓ | ✓ |
| The club's own money | ||||
| Real salary book & wage ledger | — | — | — | ✓ |
| Itemised bonus clauses, tracked to the match | — | — | — | ✓ |
| Deals ledger — sell-ons, riders, collections | — | — | — | ✓ |
| Invited members with sporting / finance / board roles | — | — | — | ✓ |
Wages are Club-only on purpose: agents, scouts and journalists don't hold a squad's real payroll, and pretending otherwise would make every number suspect. Below Club, contract length still drives every valuation — those dates are licensed data; salaries are not.
FAQ
Read any covered club's real numbers — free, no card. Early access opens shortly.
The platform opens shortly. Tell us you want in, and we'll send you the link on the day.
We reply from hello@mercatopeak.com. No list software yet — just a person reading them.